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Was Super Bowl LX an Economic Boon for the Bay Area?

Downtown San Jose saw record-breaking single-day sales up over 30% and hosted nearly 459,000 unique visitors during Super Bowl week, driven by concerts, block parties, and entertainment zones.

Summary by Times-Standard
On Saturday night before Super Bowl LX, crowds of football fans packed The Brit Sports Pub & Patio in downtown San Jose, overflowing to the sidewalk until the early hours of the morning. “This is the time to make money,” said bar owner Jasbir Singh, who saw business jump 250% above normal last weekend. Across the Bay Area, the Super Bowl at Levi’s Stadium in Santa Clara is estimated to have pumped hundreds of millions of dollars into the region’…

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  • 71% of the sources are Center
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The Mercury news broke the news in San Jose, United States on Saturday, February 14, 2026.
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