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AI Influences 82% Smartphone Buyers, but Battery and Performance Remain Key

Amazon said buyers still rank performance, battery life and camera quality above price, and 47% rely more on reviews and ratings than discounts.

New Delhi: Artificial intelligence emerged as an expected smartphone feature rather than the only factor driving purchases, with buyers continuing to place greater importance on performance, battery life and camera quality, according to Amazon.in's inaugural Best in Tech Survey. The survey, conducted on Amazon.in in July 2026, received more than 40,000 responses across consumer electronics categories. It found that AI features influenced the pur…

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The Hindu broke the news in Chennai, India on Tuesday, August 18, 2026.
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