How Many Frenchmen Shop to 10 Euros? Their New Habits Detailed in a Study

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One hour and forty is the time that the French devote to shopping each week, according to the Barometer Shopper 2025 in-Store Media and Ipsos. TF1's 20H details in exclusivity this study on these new habits. - How many French do their shopping at within 10 euros? Their new habits detailed in a study (Conso and trends).

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The Shopper Trends study reveals a more pragmatic French consumer, attached to the physical store but increasingly seduced by the advantages of digital. Cet article Shopper Trends : les nouvelles habites d'achat des Français est apparu en premier sur Comarketing-News.

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The 4th edition of the barometric study Shopper Trends, conducted by Imediacenter, Publicis Media and Epsilon France, highlights the evolution of the purchasing behaviour of the French. If the physical shop retains a central place, the purchasing routes become more complex and increasingly mixed, especially as a result of the increasing digitalisation. New in the 2025 edition: a focus on non-food purchases, which reveal dynamics different from t…