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Shopify COO says in leaked memo that the Shopify Plus brand has 'outlived its usefulness' and will no longer be used

Summary by Business Insider
Shopify COO Kaz Nejatian. Ramsey Cardy/Sportsfile for Collision via Getty ImagesShopify will cease using Shopify Plus as a stand-alone brand, focusing on a unified brand.However, Shopify Plus will still be available as a plan, with no change in features. "We build, market, and sell Shopify," COO Kaz Nejatian wrote in a leaked internal memo.Shopify plans to stop referring to its Shopify Plus offering as a stand-alone brand, according to an intern…

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Business Insider broke the news in United States on Thursday, May 30, 2024.
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