Shein, Temu, AliExpress: Attendance Is Falling, Since the European Small Package Tax
10 Articles
10 Articles
In July, Temu's hearing fell by 36.4%, Shein's by 42.3% and AliExpress's by 10.4%.
The customs reform has come into effect, with an additional fee being imposed on lower-value packages from outside the EU, expected to start in November.
Member States must apply the new fee from 1 November 2026 at the latest.
New European tariffs on small parcels are putting pressure on the direct shipping model from China, leading large platforms to more European warehouses, local logistics and gradually to a different organization of their supply chain.
The EU will start collecting another tax on online purchases from non-European websites. It will be added in November to the €3 import tax levied since July 1 for purchases up to €150. The measure will mainly affect sales from...
The European e-commerce market is undergoing tectonic shifts, exposing the weaknesses of the Asian giants' business models. The EU tariffs introduced on July 1, 2026, have directly impacted platforms like Temu and Shein, causing a noticeable outflow of European consumers. The national leader, Allegro, is deliberately trying to capitalize on this situation. The company's CEO, Marcin Kuśmierz, reveals how.
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