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Several Big Corporate Sponsors Decline to Participate In SF Pride This Year, Because Trump

  • Several major companies, including Benefit Cosmetics and Comcast, have withdrawn financial support for San Francisco Pride this year, leading to a loss of approximately $300,000, according to SF Pride executive director Suzanne Ford.
  • Ford noted that the budget goal for this year's event is $2.3 million, with nearly $1 million already committed, but an additional $1.3 million is still needed.
  • The event, scheduled for June 28-29, 2025, aims to celebrate the LGBTQ+ community under this year's theme, 'Queer Joy is Resistance.'
  • La Crema maintained its commitment to supporting Pride and the LGBTQ+ community, despite rumors of distancing from DEI efforts.
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SF Chronicle broke the news in San Francisco, United States on Monday, March 17, 2025.
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