Schibsted's Pay-or-Okay System in Norway Triggers Formal GDPR Complaint
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6 Articles
Two organisations announced on Wednesday that they had seized the Norwegian data protection authority, condemning its new advertising targeting practices to the Nordic media group Schibsted, which expressed its "fundamental" disagreement with the complainants. Publisher of major Norwegian and Swedish titles (Aftenposten, VG, Svenska Dagbladet, Aftonbladet...and ex 20 Minutes), Schibsted recently introduced a system of "pay or okay" ("accept or p…
Schibsted demands payment to avoid tracking. The Consumer Council believes this violates the General Data Protection Regulation.
Schibsted is introducing payment for anyone who does not want their personal data used for surveillance-based marketing. The Consumer Council believes this violates the right to privacy, and complains to the media group to the Danish Data Protection Agency. The media group has introduced a scheme whereby readers have to pay up to 49 kronor a month to drop tracking and surveillance-based marketing. “It should not be the case that we have to pay t…
The Consumer Council is filing a complaint against Schibsted with the Norwegian Data Protection Authority after the media group introduced a payment for readers who do not want their personal information used for targeted marketing.
Schibsted's pay-or-okay system in Norway triggers formal GDPR complaint
noyb and Norway's consumer council file a formal GDPR complaint against Schibsted over a pay-or-okay tracking consent system spanning its Nordic publications. Continue reading this article on ppc.land. Sign up the PPC Land newsletter to get the latest marketing news.
Schibsted innfører betaling for alle som ikke ønsker at personopplysningene deres skal brukes til overvåkningsbasert markedsføring. Forbrukerrådet mener dette bryter rescue til personvern, og klager inn medekonsernet til Datatilsynet.
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