US EditionSign at Ontario's Popular Sauble Beach Changed to Reflect First Nation Land Ownership
BRUCE COUNTY, ONTARIO, JUL 1 – Following court rulings affirming ownership, Saugeen First Nation changed the sign at Sauble Beach, marking a 2.2-kilometre land return as part of ongoing community negotiations.
- On Canada Day 2025, the red sign at Sauble Beach in South Bruce Peninsula was changed overnight to read 'Welcome to Saugeen Beach'.
- The change followed a series of court rulings, including a 2023 decision that the land always belonged to Saugeen First Nation due to a flawed 1856 survey.
- The mayor of South Bruce Peninsula expressed frustration that the town was not informed in advance about the replacement of the sign on reserve land.
- Sonya Roote, a councillor for the Saugeen First Nation, described the renaming as overdue and noted that ongoing community input will determine the design of a permanent sign.
- The sign change symbolizes the legal affirmation of First Nation land rights but leaves ongoing issues and negotiations between Saugeen Ojibway Nation and the Town.
31 Articles
31 Articles
Q&A: Saugeen First Nation councillors explain surprise name change for popular beach
Councillors from the Chippewas of the Saugeen First Nation say the decision to change the name of the well-known Sauble Beach is a reflection and affirmation of the fact that the land is theirs.
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Global News
Sign at Ontario’s popular Sauble Beach changed to reflect First Nation land ownership
The red sign on the shore of Lake Huron in South Bruce Peninsula that previously read “Welcome to Sauble Beach” now reads “Welcome to Saugeen Beach.”
shorelinebeacon
Owen Sound Sun TimesSaugeen First Nation changes iconic sign at Sauble on Canada Day
Members of the Sauble Beach community woke up on Canada Day to find the iconic sign where Main Street meets the beach had been changed overnight to read “Welcome to Saugeen Beach.”
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