San Jose to dress buildings in large ads for major sports events

San Jose to dress buildings in large ads for major sports events

(BCN) -- City officials want San Jose to reap the economic benefits from the World Cup and Super Bowl when they come to the region next year, and large-scale advertisements attached to buildings is part of the plan. The San Jose City Council has unanimously approved bringing back "supergraphic" signs to broadcast ads on buildings in downtown and North San Jose for the first time since phasing them out two years ago. The signs will allow San Jose…

San Jose to dress buildings in 'supergraphic' ads as city prepares for major sports events - Local News Matters

CITY OFFICIALS WANT SAN JOSE to reap the economic benefits from the World Cup and Super Bowl when they come to the region next year, and large-scale advertisements attached to buildings is part of the plan.The San Jose City Council has unanimously approved bringing back “supergraphic” signs to broadcast ads on buildings in downtown and North San Jose for the first time since phasing them out two years ago. The signs will allow San Jose companies…