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Sales of Jay Chou's "Children of the Sun" have exceeded 100 million RMB, as Tencent Music Entertainment Group Drives Global Rollout

On March 25, Mandopop superstar Jay Chou released his 16th studio album, "Children of the Sun," exclusively through Tencent Music Entertainment Group platforms, with sales exceeding 100 million RMB.
As long-term strategic partners, Tencent Music and JVR Music previously released Chou's "Aiyo, Not Bad" in 2014 and "Greatest Works of Art" in 2022, an "Epic Hall of Fame Album."
The album features 13 tracks, including bonus song "Christmas Star." Online, QQ Music engaged fans through interactive activities like the "Heart Puzzle" and "Surprise Lucky Bag."
Offline, Tencent Music activated themed installations across 48 cities in China, covering 74 landmark locations with drone light shows. Digital billboards in New York's Times Square target global audiences.
Fans purchasing SVIP Limited Bundles receive exclusive memorabilia designed by JVR Music, including NFC collector cards and physical medals, blending technology with ritual for collectors.

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The Times of Northwest Indiana

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Sales of Jay Chou's "Children of the Sun" have exceeded 100 million RMB, as Tencent Music Entertainment Group Drives Global Rollout

SHENZHEN, China, March 28, 2026 /PRNewswire/ -- Mandopop superstar Jay Chou's 16th studio album "Children of the Sun" premiered worldwide on March 25, with an exclusive release on Tencent Music Entertainment Group's platforms, including QQ Music, Kugou Music, and Kuwo…

2 days ago·Cherokee County, United States

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