US EditionRoku to Acquire Frndly TV in $185 Million Deal Amid Platform Expansion Push
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Roku to Acquire Frndly TV in $185 Million Deal Amid Platform Expansion Push
Roku announced it will acquire Frndly TV, a low-cost live TV streaming service with over 50 family-oriented channels including Hallmark, Lifetime, and A&E, in an all-cash transaction valued at $185 million. The move comes as Roku continues its strategy to grow platform revenue, expand Roku-billed subscriptions, and diversify its content offerings amid a competitive and shifting streaming landscape. Source
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