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Professor Questions Value as Sportsnet Premium Streaming Price Jumps 30%

MANITOBA, CANADA, JUL 14 – A communications expert highlights Rogers' inadequate messaging on Sportsnet's recent price increase, causing frustration among Canadian fans and impacting subscriber trust.

  • Rogers will increase the subscription cost for its Sportsnet+ Premium streaming service effective September 9, 2025.
  • The increase follows Rogers' new 12-year, $11-billion NHL broadcast rights deal and growing costs amid reported communication shortcomings.
  • The annual plan will rise from $249.99 to $324.99, and the monthly price will increase from $34.99 to $42.99, impacting fans subscribing for the nine-month NHL season.
  • A Sportsnet representative described the price increase as offering strong value to those who want access to top-tier sports programming nationwide, while a Brock University sport management professor expressed frustration and criticized the company for insufficient communication and lack of discounted options.
  • The price hike could push consumers toward alternatives like piracy, password sharing, or other streaming services, suggesting challenges for customer retention.
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31 Articles

The Chronicle-JournalThe Chronicle-Journal
+7 Reposted by 7 other sources
Center

Professor questions value as Sportsnet Premium streaming price jumps 30 per cent

Sportsnet failed to clearly communicate with fans ahead of a significant price hike to its premium streaming service, a professor says.

Flin Flon ReminderFlin Flon Reminder
+4 Reposted by 4 other sources
Lean Left

Sportsnet falls short in communication with fans over streaming price hike, prof says

Sportsnet fell short in its communication with fans over its significant price hike of its premium service, a sports management professor says.

·Flin Flon, Canada
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Winnipeg Free Press broke the news in Winnipeg, Canada on Monday, July 14, 2025.
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