Retail giants misled shoppers over Black Friday deals

John Lewis, Boots and Debenhams Black Friday deal ads ‘misled shoppers’

The Advertising Standards Authority said it had not seen evidence the advertised deals represented genuine savings. John Lewis, Boots and Debenhams all used misleading pricing in their ads for Black Friday deals last year, the regulator has found. The Advertising Standards Authority (ASA) found two John Lewis ads for MacBook and ASUS laptops in the lead-up to Black Friday in November overstated the advertised price drops. The first John Lewis ad…

Retail giants misled shoppers over Black Friday deals

The Advertising Standards Authority (ASA) found ads in the lead-up to Black Friday in November overstated the advertised price drops

ASA rebukes John Lewis, Boots and Debenhams over inflated Black Friday discounts

Three of Britain’s best-known high-street names have been censured by the Advertising Standards Authority (ASA) after the watchdog found their Black Friday promotions overstated the true value of the discounts on offer, in a ruling that will sharpen the focus on pricing claims across the retail sector this Christmas. The regulator concluded that John Lewis, Boots and Debenhams each breached the advertising code by presenting reference prices tha…

£150 MacBook 'saving' based on one-day price as retailers caught with fake Black Friday deals | The latest National and International News

The Advertising Standards Authority said John Lewis, Boots and Debenhams used misleading pricing in their Black Friday deal advertising (PA) Yui Mok Major UK retailers John Lewis, Boots and Debenhams misled shoppers with false Black Friday deals last year, the advertising watchdog has ruled. The Advertising Standards Authority found the companies overstated price reductions and could not prove their advertised discounts represented genuine savin…

John Lewis, Debenhams censored over Black Friday ads

John Lewis, Debenhams and Boots have been censored over “misleading” Black Friday ads after being accused of overstating the discounts on offer to shoppers. The three retail giants have had their adverts banned by the Advertising Standards Authority (ASA), which monitors ads using an AI-powered tool.  The watchdog has been cracking down on retailers’ pricing claims in recent months, as looming inflation means shoppers feel more motivated to snap…