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Report: Second episode of Jen Psaki’s MSNBC show draws fewer viewers

  • Jen Psaki launched her MSNBC show "The Briefing" on Tuesday, drawing 1.2 million total viewers and 139,000 in the 25-54 demographic.
  • This launch followed Rachel Maddow’s shift to a Monday-only schedule amid MSNBC’s ongoing ratings decline since the 2024 election.
  • On its second night, "The Briefing" lost 53% of its key demo viewers, falling to 65,000, and shed 67% of viewers aged 18-49 compared to debut numbers.
  • The show aired at 9 p.m. but was outdrawn by 38 other cable news programs and reached only 40% of Maddow’s Monday demo viewers, who average 155,000 in that group.
  • These steep declines suggest "The Briefing" has struggled to retain initial interest and highlights challenges for Psaki and MSNBC in primetime ratings.
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Fox News broke the news in New York, United States on Friday, May 9, 2025.
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