Ralph Lauren and a career of differentiation over 56 years old

Ralph Lauren and a journey of differentiation that is more than 56 years old. Ralph Lauren is the most successful American fashion designer ever. He based his brand on an ideal and optimistic vision of America. He succeeded in disseminating it to the different 50 states of his country, just as he exported it to different parts of the world. But Lauren's global footprint makes it unfair to describe him as an American fashion designer only. The re…