‘Race for the Seat’ shows competition for Kaulig Racing spot

Dana White joins Ram, Kaulig Racing in NASCAR Truck reality series

That is the bet Ram Trucks is making as it returns to NASCAR in 2026, using a reality competition series to determine who earns the final seat at Kaulig Racing. The eight-episode project, titled Race For The Seat, brings Ram together with Kaulig Racing and UFC CEO Dana White, who will serve as an executive producer. Fifteen drivers will compete for one full-time ride in the 2026 NASCAR Craftsman Truck Series, driving a Ram 1500.Rather than a tra…

‘Race for the Seat’ shows competition for Kaulig Racing spot

“Race for the Seat” is coming to Fox.

Ram, Kaulig Racing team up with Dana White for unique NASCAR reality series to chose Truck Series driver

Ram, Kaulig Racing and Thrill Sports Productions launched a reality competition giving aspiring drivers the chance to win a coveted seat in NASCAR's Craftsman Truck Series.

Ram to Sign Its Next NASCAR Driver Based on a Reality Show Executive Produced by Dana White and Hosted by a 'Landman' Star

StellantisRam is launching a new reality show competition that will give 15 aspiring drivers the chance to drive for them in the NASCAR Craftsman Truck Series. The show is cleverly called “Race for the Seat.” The eight-episode racing competition series will be hosted by Jacob Lofland, star of the Paramount+ show Landman. It will also feature behind-the-scenes commentary from UFC CEO Dana White (who is also an executive producer), Ram CEO Tim Kun…

Race for the Seat – Dana White to produce new NASCAR reality series

Ram Launches Innovative Reality Competition Series: Race For The Seat — A New Path to NASCAR Dana White and Thrill Sports Productions to serve as Executive Producers Race For The Seat is a competition reality series where 15 aspiring drivers battle for a coveted spot on the Kaulig Racing team behind the wheel of a Ram 1500 in the 2026 NASCAR CRAFTSMAN Truck Series The eight-episode series hosted by Jacob Lofland taps into the dream of becoming …

‘Landman’ Star To Host New Dana White-Produced Reality Series Featuring 15 Drivers Competing For A Full-Time NASCAR Ride

Already more interested in this than season 342 of American Idol. The 2026 NASCAR season is still about a month away, but we won’t have to wait that long to see racing on our televisions after it was announced today that a new reality series featuring drivers competing for a ride in the sport will be debuting this month. The show, Race for the Seat, will feature 15 drivers competing for a full-time ride in the NASCAR Craftsman Truck Series. The …