Puma restructures European leadership

Puma reshuffles European management team - RetailDetail EU

Puma has reorganized its European management team. Fokko de Rooij, a Dutch national, will become director for Europe effective October 1, while Daniel Pustina will take over as head of Central Europe effective immediately.

Germany’s Puma announces new leadership for Europe region

Sports company PUMA has appointed new leadership for the Europe region as well as the Cluster Central. Effective 1 October 2026, Fokko de Rooij will become Managing Director Europe. In this role, he will report to PUMA CEO Arthur Hoeld, who has temporarily taken over the duties of the Chief Commercial Officer until a successor […]

Puma restructures European leadership

Puma has restructured its European leadership, appointing Fokko de Rooij as managing director (MD) Europe from 1 October 2026 and Daniel Pustina as cluster central MD. De Rooij will report to Puma chief executive Arthur Hoeld, who has temporarily taken on chief commercial officer responsibilities…