Some U.S. alcohol to return to Quebec stores before quality drops, minister says
Quebec's liquor board will sell near-expiry U.S. alcoholic products at a 15% discount to raise up to $8.6 million for Food Banks of Quebec amid an ongoing trade ban.
- Starting on Feb. 12, the Société des alcools du Québec will temporarily restock select U.S. products at select SAQ Dépôt locations and online, Eric Girard announced Thursday.
- Faced with products nearing expiration, the Quebec government points to timing tied to March 2027 as officials warned some products' quality might decline and the ban issued on March 4, 2025 remains in effect.
- Most returning items are clear-glass bottles such as alcoholic creams and liqueurs, and the Crown corporation will apply a 15 per cent discount during the sale.
- The SAQ will donate proceeds from the clearance to Food Banks of Quebec, with transfers possibly totaling $8.6 million and sales estimated at about $9,000,000.
- Girard called the clearance an 'exceptional measure' amid ongoing trade tensions, while the ban introduced last year on importing new American alcohol products remains in effect.
25 Articles
25 Articles
Some US Alcohol to Return to Quebec Stores Before Quality Drops, Minister Says
Quebec’s finance minister says some U.S. alcohol will be returning to the province’s liquor store shelves before the quality drops. Eric Girard says the only products authorized to be sold are those which could start to deteriorate by March 2027. The sale is expected to generate up to $8.6 million, which will be handed over to the province’s food banks. The provincial government on March 4 ordered the state-owned corporation to empty shelves of …
Here’s why the SAQ is putting some American alcohol products back on its shelves
Nearly one year after the Quebec liquor control board yanked American alcohol from its store shelves, the Crown corporation is putting the bottles back before they expire and donating the proceeds of sales to food banks.
The SAQ will put some U.S. products back on the tablets to avoid having to throw them away.
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