Primer Raises $100M Series C to Bring AI to Every Payment and Accelerate US Expansion
The round is led by Sofina as Primer expands its AI agent and plans to hire up to 50 workers in the United States.
- On Wednesday, Primer announced a $100 million Series C funding round to build an AI-enabled operating layer for global payments and finance.
- Founded in 2020 by former Braintree and PayPal leaders, Primer created a unified infrastructure layer designed to reduce complexity and improve performance for finance teams.
- The platform manages more than 95% of customer payment volume on average, capturing over 400 data points per transaction to provide complete visibility across the payments lifecycle.
- Led by Sofina with participation from Peak XV Partners, the investment reflects a "structural turning point" in payments, according to Jean-François Burguet, Head of Digital at Sofina.
- Following the raise, Primer plans to hire up to 50 roles in the U.S. and scale its proprietary AI agent, Primer Companion, to execute autonomous payment decisions for merchants.
17 Articles
17 Articles
Primer secures $100M Series C to fuel US expansion and autonomous AI payments
Primer, a London-based payment startup, has announced a €86.2 million Series C funding round to expand its AI payments and finance platform. The capital will also support its market development in the US, where the company plans to grow revenue to more than a third of total revenue by 2028, supported by plans to hire […] This story continues at The Next Web
Primer targets US expansion after £75m raise
Primer, a London-based payments startup, has announced a $100m (£75m) Series C funding round. The round was led by Sofina, with participation from Peak XV Partners, and continued backing from all existing investors, including Balderton, Accel, ICONIQ, Tencent, and Speedinvest. The company has clients in 30 countries and plans to grow US revenue to more than a third of its business by 2028 and will hire up to 50 roles in the region to support tha…
14:32 Boël holding company Sofina is leading a $100 million (€86 million) capital round at Primer. The fintech company is developing a uniform IT infrastructure for payments. The negotiations...
Over the last decade, European fintech has mainly sought to reinvent the user experience of finance. New banks, corporate cards, payment applications or integrated banking services: the battle was played out in the interface, fluidity and disintermediation of historical actors. A new generation of companies is now emerging with a radically different logic. ... Article With 86 million euros, PRIMER embodies the new generation of European fintech …
London fintech Primer raises $100M to wire AI into the global payments stack
London fintech Primer raises an oversubscribed $100m Series C led by Sofina, totalling $170m in funding. Funds will expand AI agent Primer Companion and drive US growth. US revenue, currently one-fifth of the total, is targeted to exceed one-third by 2028. Primer, the London-based payments infrastructure company, has closed a $100 million Series C funding round, taking its total capital raised to $170 million. The round was oversubscribed and le…
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