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Companies cut ties with actor Kim Soo-hyun amid dating scandal

  • Brands including Prada and Dinto have severed ties with Kim Soo-hyun amid controversy over his alleged relationship with Kim Sae-ron, who was found dead in February.
  • Goldmedalist, Kim Soo-hyun's agency, denied the relationship allegations and stated he was unfairly linked to Kim Sae-ron's death.
  • A lawyer representing Kim Sae-ron's relatives revealed that she posted a photo with Kim Soo-hyun to elicit a response from him before her death.
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Koreaboo broke the news in Seoul, Korea, Republic of on Saturday, March 15, 2025.
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