Pornhub says UK visitors down 77% since age checks came in
Following the Online Safety Act, UK visits to Pornhub dropped 77%, with overall porn site visits down nearly a third, Ofcom reports.
- Pornhub reported a 77% fall in UK visitors compared with July, when stricter age checks began under the Online Safety Act, signaling changing internet habits in the United Kingdom.
- The Online Safety Act requires users to verify they are over 18 with facial ID, and Ofcom says the law stops children in the UK from easily stumbling across porn.
- Cybernews found a surge in VPN app downloads across 2025, counting more than 10.7 million in the UK, while Ofcom reported VPN use reached 1.5 million daily in July.
- Ofcom prioritises probes by site risk and user numbers, has taken action against fewer than 70 non‑compliant sites, and warned site operators they can expect enforcement.
- Aylo says it has shared site details with Ofcom while Ms Kekesi claims some sites benefited from flouting rules, and Google search data shows queries fell by almost half, partly due to VPNs.
12 Articles
12 Articles
The Right should celebrate the Online Safety Act's success
For three months now, Britain’s porn-users have been asked to do something radical: prove they are adults. Despite the predictable outcry about “nanny statism” and “creeping censorship”, the much-loathed Online Safety Act is doing what few laws ever achieve — it’s actually working. Pornhub says its UK traffic has plunged by 77% since July. The BBC reports that Google searches for the site have almost halved and Ofcom finds that visits to porn si…
UK’s Pornhub traffic crashes 77% post-Online Safety Act — what’s driving users away?
Pornhub's UK traffic fell 77% post-Online Safety Act age verification rules. Google data shows searches for the site more than halved. What drove users away? Let's take a look
A double anonymity system to ensure that visitors to porn sites are over 18 years old. It is the measure established by the "AgCom," the Authority for Communications Guarantees, which will enter into force...

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