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Pierce Thiot, Creative Executive at Maximum Effort, Dies at 40

The creative chief had spent nearly 5 years at Maximum Effort, where he led campaigns for DoorDash, Mint Mobile and L'Oréal, the company said.

Thiot worked on some of the biggest and most culturally relevant brand campaigns in recent memory for the studio and marketing agency, which was founded by Ryan Reynolds and George Dewey.

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The Hollywood Reporter broke the news in Los Angeles, United States on Friday, August 28, 2026.
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