PepsiCo Removes ‘Energy’ Label From Sting Packaging After FSSAI Directive

FSSAI won't ease 'energy drink' label deadline, unnerving companies, sources say

FSSAI refuses to extend 'energy drink' label deadline, unsettling major beverage companies amid India's booming energy drink market.

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PepsiCo removes ‘energy’ label from Sting packaging after FSSAI directive

New Delhi: PepsiCo India has removed the word ‘energy’ from new Sting cans and bottles as it works to comply with a directive issued by the Food Safety and Standards Authority of India (FSSAI). As per an Economic Times report, the regulator has given beverage companies a 90-day compliance period beginning July 1. PepsiCo said it was working to meet the applicable regulatory requirements. The company has started producing Sting packaging without …

Pepsi seeks to take 'Sting' out of FSSAI order, drops energy label

PepsiCo India has removed the word 'energy' from new Sting cans and bottles. This action complies with the food safety regulator's upcoming deadline for the category. Other energy drink companies are seeking an extension from the government. Distributors are already declining existing energy drink stock from companies. The energy drinks market in India is estimated at over thirteen thousand crore rupees.