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UK Charity with over 500 Stores Launches Clothes Rental Service in First for Sector
The pilot starts at £22 and uses donated garments to test a circular retail model that will fund Oxfam’s charitable work.
- In early August, Oxfam launched a clothing rental pilot across its more than 500 UK stores, marking the first time a national UK charity offered apparel rental alongside retail sales.
- Developed with fulfillment partner ACS, the pilot launched ahead of Oxfam's annual Second-Hand September campaign to promote circular retail and sustainable shopping practices.
- Customers can hire selected donated garments for 14 days starting at £22, with the launch collection featuring vintage pieces from Balenciaga, Stella McCartney, and Dolce & Gabbana.
- The British Heart Foundation announced plans to close 150 of its 640 charity shops over a two-year period, citing rising operating costs and declining net profits.
- Cancer Research is similarly reducing its core high street chain to around 320 shops while shifting focus toward 12 new out-of-town superstores as part of broader retail restructuring.
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Basingstoke Gazette+10 Reposted by 10 other sources
UK charity with over 500 stores launches clothes rental service in first for sector
Oxfam is now offering a 14-day fashion rental option allowing people to wear donated clothing without buying it.
·Basingstoke, United Kingdom
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Oxfam launches clothes rental service in charity sector first
Oxfam has revealed the launch of an online fashion rental service, with the aim of extending the life of donated clothing. The charity said the pilot, which began on August 3, marked the first time a national UK charity had offered clothing rental alongside its retail shops. Customers can hire selected items from Oxfam’s donated stock for 14 days, with prices starting at £22. The launch range includes a blue and white Balenciaga dress, a yellow …
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