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Optimizely Unveils First GEO-Ready CMS for AI Discovery

Summary by martech360.com
Optimizely, the leading digital experience platform (DXP) provider, introduced the latest innovations to its CMS with new features designed to help increase discovery in the AI era. As AI redefines how people search and discover content, Optimizely is helping brands solve a problem they didn’t know they had: invisibility. Its newly enhanced CMS turns websites from content warehouses into visibility engines, built for discovery in the age of AI. …
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martech360.com broke the news in on Wednesday, July 30, 2025.
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