US EditionOP rebrands and makes bonuses taxable from 2026
6 Articles
6 Articles
OP rebrands and makes bonuses taxable from 2026
Finland’s largest financial group, formerly known as OP Group, has changed its name to OP Pohjola. The rebranding took effect on 28 October with the organisation presenting its banking and insurance services under a unified identity. The change coincides with a significant restructuring of OP’s long-standing bonus system. From the beginning of 2026, customer bonuses will be treated as taxable capital income. The move affects over two million OP …
The names of the cooperative banks and other companies belonging to OP Pohjola will not change.
The name change takes effect today. OP Pohjola has over two million customers.
OP bonuses will become taxable from the beginning of next year.
OP's bonus system is being renewed. From the beginning of next year, bonuses can also be invested in funds.
From the beginning of next year, OP bonuses can be used to pay service fees and insurance premiums, but they can also be invested in funds, for example.
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