952 Million Euros: the Hefty Bill Demanded by Leboncoin From Google
4 Articles
4 Articles
Leboncoin and its parent company Adevinta sue Google and claim 952 million euros in damages. The web giant is accused of having locked up the online advertising market. While other media join the sling, what are the chances of success of this record complaint?
Leboncoin and its owner, the Norwegian group Adevinta, are seeking nearly €1 billion from Google. The two companies accuse the web giant of locking down the advertising channel, thereby restricting competition in the sector.
The huge amount is justified by economic losses that the group considers to have suffered because of an advertising ecosystem locked by Google. Leboncoin claims that it was forced to use the home tools of the American giant, notably Google Ad Manager and Google AdX, to access third-party advertising campaigns. According to the management, this system would have distorted competition to the detriment of alternative authorities and local advertisi…
Leboncoin, the classifieds site allegedly filed a claim for compensation with the betting court. The site claims 952 million euros from Google.
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