US EditionUK Sport launches AI app to try and protect athletes from social media abuse
UK Sport's £300,000 deal with Social Protect offers free AI moderation to British athletes, blocking over two million abusive phrases on major social platforms.
- On Thursday, UK Sport offered Britain's elite athletes free access to Social Protect, an AI app that detects and removes abusive social media comments in real time through the LA 2028 Olympics.
- UK Sport director Kate Baker warned the level of online abuse is unacceptable, while three-time British badminton Olympian Kirsty Gilmour said abuse has increased over the last six years.
- Social Protect, the app, uses AI to scan posts on Instagram, Facebook, YouTube, and TikTok, detecting over two million abusive phrases and auto-hiding replies, under a contract worth over 300,000.
- The app lets athletes remain visible on social media while protecting wellbeing, UK Sport said, and Rugby Australia already uses Social Protect to shield players, coaches, staff and clubs.
- Despite the rollout, the contract excludes X, formerly Twitter, and cannot access athletes' inboxes, while Shane Britten said coaches, staff and athletes' family members will also use the service.
13 Articles
13 Articles
Olympics-British athletes offered AI shield against online abuse
LONDON, Dec 4 (Reuters) – Top British athletes will soon have a new weapon in the fight against online abuse after UK Sport signed a 300,000 pound ($400,170.00) deal to provide AI-based protection across social media. The government-funded body, which supports Olympic and Paralympic sports, has partnered with Social Protect, an app designed to detect and hide abusive posts in real time. Thousands of athletes will be able to sign up for free and …
British athletes offered AI shield against online abuse
LONDON, Dec 4 : Top British athletes will soon have a new weapon in the fight against online abuse after UK Sport signed a 300,000 pound ($400,170.00) deal to provide AI-based protection across social media.The government-funded body, which supports Olympic and Paralympic sports, has partnered with Social Pr
The application uses AI technology that scans comments and posts received on Instagram, Facebook, TikTok and YouTube in real time
UK Sport invests in pioneering AI app with ability to remove online abuse targeting athletes
UK Sport invests in AI app Social Protect to shield athletes from online abuse; tool deletes harmful comments in real time across platforms, safeguarding Team GB, Paralympics GB, and major UK events ahead of LA2028 and beyond
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