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Ocado's robotic future under threat as US grocer looks to Instacart

Summary by Inside FMCG
US retailer Kroger’s decision to close three of the eight automated warehouses it built with Ocado and expand its ties with the likes of Instacart and DoorDash highlights the challenge the British firm faces from rapid delivery firms. Ocado sells its cutting-edge technology to retailers like Kroger, allowing them to pick and dispatch online food orders from vast robotic warehouses. The setback with Kroger could put a question mark over Ocado’s a…
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Inside FMCG broke the news in on Monday, November 24, 2025.
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