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Nomad eSIM brings global connectivity to Premier League pitchside

Nomad eSIM will feature pitchside LED ads in over 190 Premier League matches, reaching 70 million global viewers during the 2025/26 season.

  • Nomad eSIM, the leading global eSIM provider, announced LED perimeter advertising across multiple Premier League stadiums for the 2025/26 season, expanding its sports marketing presence.
  • The Premier League's broadcast footprint reaches 920 million households across 189 countries, helping Nomad connect with international football supporters and passionate travellers, Louis Sim said.
  • Brand visibility will span up to 190 matches and reach more than 70 million viewers across fixtures featuring over 20 Premier League clubs.
  • The move includes LED perimeter advertising across over 20 Premier League clubs, with Louis Sim stating 'Sport has an extraordinary power to bring people together, transcending borders, languages, and cultures'.
  • Framing the campaign, Louis Sim said 'Whether fans are travelling to the stadiums to watch their favourite teams live or watching matches in pubs and their homes, they deserve seamless connectivity to share those iconic goals, last-minute winners, and unforgettable moments with friends and family', supporting Nomad's broader sports strategy.
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Nomad eSIM brings global connectivity to Premier League pitchside

Nomad eSIM, the leading global eSIM provider, today announced a significant expansion of its sports marketing presence with LED perimeter advertising across multiple English Premier League stadiums for the 2025/26 season.

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The Scotsman broke the news in Scotland, United Kingdom on Wednesday, November 19, 2025.
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