US EditionNike shares move higher on big insider purchases by CEO Elliott Hill, director Tim Cook after down year
Nike insiders including CEO Elliott Hill and director Tim Cook increased their stakes by up to 90%, signaling confidence after a 19% share decline in 2025.
- On Wednesday, Nike shares rose 3% in premarket trading after CEO Elliott Hill disclosed buying 16,388 shares on Dec. 29 at $61.10 per share.
- Hill has pitched a turnaround as Nike shares tumbled around 19% in 2025 amid weak sales in China and tariff headwinds.
- Hill spent just over $1 million buying Nike stock this week, raising his holdings to 241,587 shares, while Tim Cook, Apple CEO and Nike director, added around 50,000 shares, and Robert Holmes Swan, Nike board member, picked up roughly 8,700 shares.
- Trading volume reached 33.1 million shares, about 88% above average, and analysts polled by LSEG project Nike shares can rise about 26% next year to $77.65.
- As a pivotal year looms, Hill's overhaul aligns with the Winter Olympics and World Cup spotlight while investors await the next earnings report amid rising North America sales .
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Stock Market Today, Dec. 31: Nike Jumps on Major Insider Buying
Athletic footwear and apparel giant, Nike (NYSE:NKE), closed Wednesday at $63.71, up 4.12%. Trading volume reached 33.1 million shares, coming in about 88% above its three-month average of 17.6 million shares.Wednesday’s move followed reports of sizable insider buying by top executives and directors. Investors will be watching whether these purchases signal confidence in Nike’s turnaround efforts. Nike IPO'd in 1980 and has grown 35,355% since g…
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