'I Let Jeremy Clarkson Borrow My Car for Top Gear - It Broke BBC Rules'
Mason said the show offered publicity for his book after owners of the 400-built supercar refused to lend theirs.
- Pink Floyd drummer Nick Mason loaned his Ferrari Enzo to Top Gear after host Jeremy Clarkson agreed to promote Mason's book, Inside Out: A Personal History of Pink Floyd, on air.
- During the early 2000s, Top Gear struggled to source a Ferrari Enzo for filming because few owners were willing to lend their vehicles for free as the programme's influence was still growing.
- Clarkson broke strict BBC editorial rules against product placement by creating what he described as 'total overkill' promotion, including dressing studio audience members in T-shirts emblazoned with 'Nick is a great author.'
- The segment immortalized the production team within the BBC editorial compliance department, as the film was subsequently used in mandatory standards lectures for newcomers regarding product placement rules.
- Mason recently recounted the arrangement on Benedict Fowler's Road to Success podcast, noting that Clarkson's willingness to bend BBC rules was essential to securing the vehicle for the episode.
14 Articles
14 Articles
Wiltshire's Pink Floyd rock legend helps Jeremy Clarkson break BBC rules
A Pink Floyd rock legend helped Top Gear and Grand Tour star Jeremy Clarkson break a BBC rule, it has been revealed.
'I let Jeremy Clarkson borrow my car for Top Gear - it broke BBC rules'
Top Gear struggled to get hold of rare supercars in its early days — until Pink Floyd drummer Nick Mason offered his Ferrari Enzo to Jeremy Clarkson, with an unexpected twist
'I lent Jeremy Clarkson my car for Top Gear – he ended up breaking BBC rules'
Pink Floyd drummer Nick Mason has explained how his beloved Ferrari Enzo ended up appearing on Top Gear and how it involved a book he had published at the time of filming
Pink Floyd rock legend helps Jeremy Clarkson breaks BBC rule
A Pink Floyd rock legend helped Top Gear and Grand Tour star Jeremy Clarkson break a BBC rule, it has been revealed.
On stage, Nick Mason is part of the Pink Floyd myth. But far from the spotlight, the drummer cultivates another very exclusive passion: a Ferrari Enzo, one of the rarest supercars in the world, which he once lent to the Top Gear team. A loan not quite like the others, which forced Jeremy Clarkson to bypass some rules of the house, according to The Supercar Blondie. Recently invited to the podcast Road To Success, Nick Mason returned to this cult…

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