NHL and Rogers agree on 12-year media rights deal across Canada
- Rogers Communications and the NHL have reportedly agreed to a new 12-year Canadian broadcasting deal worth US$7.7 billion, according to a person familiar with the deal and reports from Sportico and The Associated Press.
- Rogers, the NHL's current Canadian television partner through its Sportsnet network, was in an exclusive negotiation window and was intent on renewing the rights despite questions about the value of its current contract and headwinds facing the telecommunications sector.
- The new 12-year contract, which has not been officially announced but has been recommended for approval by the NHL's media committee, will begin in the 2026-2027 season following the conclusion of the current deal.
- The US$7.7 billion represents a significant increase from the $5.2 billion CAD Rogers paid for the previous 12-year agreement, more than doubling the total cost.
- Rogers' CEO Tony Staffieri has expressed strong interest in renewing the NHL rights, citing live sports as crucial for subscriber retention, and the company is also in the process of purchasing BCE Inc.'s share of MLSE for $4.7 billion, which owns the Toronto Maple Leafs and Toronto Raptors, despite analyst concerns about debt levels.
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NHL and Rogers announce a 12-year Canadian media rights deal through the 2037-38 season
TORONTO (AP) — The NHL and Rogers Communications announced a new 12-year national media rights deal Wednesday to air games on multiple platforms in Canada. The agreement, which was first reported Monday, is valued at $11 billion Canadian dollars, or roughly $7.7 billion. The new deal runs through the 2037-38 season. In Canadian dollars, it is worth more than double the previous contract signed in November 2013 that cost Rogers $5.2 billion in th…
Rogers Communications and NHL Announce $11-Billion Rights Deal
Rogers Communications Inc. and the National Hockey League have announced a new 12-year agreement valued at $11 billion for the national media rights to NHL games on all platforms in Canada. The agreement is worth more than double the current rights deal between Rogers and the NHL, which cost $5.2 billion over 12 years and is set to expire next season. The new deal runs through the 2037-38 season. Rogers CEO Tony Staffieri said the company is pro…
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