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NewGen partners with Pepsi Max to launch Christmas YouTube

Summary by Talking Retail
Social-first creative and creator agency, NewGen, has partnered with no sugar cola, Pepsi Max, to launch its new YouTube channel alongside a five-part Christmas series, featuring specialised creators - ‘Pepsi Pioneers’. It supports Pepsi’s Global’s ‘It can wait’ Christmas campaign which encourages consumers to put… This story continues at NewGen partners with Pepsi Max to launch Christmas YouTube Or just read more coverage at Talking Retail
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Talking Retail broke the news in on Monday, December 8, 2025.
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