New Documentary Series Coming to Prime Video Showcases Amazing Competitors of Canine Performance Sports
FRANKLIN COUNTY, MISSOURI, AUG 12 – The series features 18 dogs and handlers competing in Purina's Incredible Dog Challenge and highlights stories of rescue dogs and the pet-human bond.
- Prime Video will debut A Different Breed, a nine-episode docuseries, exclusively in the U.S. starting August 18, 2025.
- Prime Video’s A Different Breed explores the annual Purina Pro Plan Incredible Dog Challenge, providing unprecedented behind-the-scenes access to elite canine sports.
- Delving into the competitive action, the series follows 18 pooches and their handlers as they compete in three annual live events, including the Eastern Regional competition in Clearwater Beach, Florida, and the National Finals at Purina Farms.
- Purina CMO Eric Willis said, `Launching A Different Breed allows us to showcase the awe-inspiring feats of canine competition alongside the heartwarming stories and unbreakable bonds we at Purina have witnessed and celebrated for decades with the Incredible Dog Challenge`.
- The series frames athletic feats as testaments to the human-dog connection, sharing transformative stories celebrating the pet-human bond.
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New Documentary Series Coming to Prime Video Showcases Amazing Competitors of Canine Performance Sports
Premiering August 18, Inaugural Season of A Different Breed Takes Viewers Behind the Scenes as Canine Athletes and Handlers Compete in Prestigious Incredible Dog Challenge
·Benton, United States
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