Nike faces backlash for 'Never again' slogan at London Marathon

Jewish groups slam Nike's 'Never Again' ad at London Marathon

The iconic sports shoe brand’s advertisements saying, “Never Again Until Next Year,” were displayed on billboards on the path of the London Marathon. By Vered Weiss, World Israel News Jewish groups in the United Kingdom expressed outrage at Nike’s advertisement featuring the phrase “Never Again,” commonly associated with the Holocaust. The iconic sports shoe brand’s advertisements saying, “Never Again Until Next Year,” were displayed on billboar…

Jewish Community Says 'Never Again' to Nike After New Ad Debases Holocaust Remembrance Slogan

Red billboards plastered along the London Marathon route on Sunday read ‘Never Again. Until Next Year’

Nike faces backlash for 'Never again' slogan at London Marathon

"To chant ‘never again, until next year’ is exactly what Hamas promised: to repeat October 7 over and over again,” retired British judge Nigel Litman said.

Nike's London Marathon Slogan Takes the Prize for Most Thoughtless

Nike Blasted After Posting ‘Never Again’ Signs During Marathon 3 Days After Holocaust Memorial Day

Nike is getting blasted for its insensitivity in using a phrase associated with the Holocaust only three days after Yom HaShoah, when Jews around the world mark the murder of six million Jews by the Nazis in the Holocaust. Nike installed signs along the London Marathon route emblazoned, “Never again, until next year.” “As a ...

Nike's 'Never again' slogan is a disgrace

How could a giant like Nike – and all the many people involved in the advert – not recognise the most solemn and famous usage of those words?