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National Chai Day brings centuries of spice and tradition to the table
Market researchers estimate the ready-to-drink chai latte market at $1.2 billion as the spiced tea gains new audiences worldwide.
- The world celebrates National Chai Day every Sept. 21, honoring a drink with centuries of history. While "Chai" simply means tea, "Masala" chai refers to tea prepared with a blend of spices.
- Tea cultivation expanded dramatically during the 19th century under British colonial rule, creating a much larger industry in India. People adapted the drink to local tastes, combining strong tea with milk, sugar, and spices.
- "No 2 cups of chai taste the same" due to regional recipes. In Kashmir, people drink pink chai or kahwa, while Hyderabad's Irani chai reflects Persian influence and Sulaimani is milk-free.
- Market research shows the chai latte market reached an estimated $1.2 billion last year as consumers seek convenient, Modern formats. Global appetite for tea continues to rise.
- Chai continues to evolve without losing its history, according to photographer and food writer Kristen Wood. The drink builds on a tradition that has always allowed room for personal interpretation.
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28 Articles
28 Articles
The Guam Daily Post+27 Reposted by 27 other sources
National Chai Day brings centuries of spice and tradition to the table
The world celebrates National Chai Day every Sept. 21, a drink with centuries of history behind every cup. While the global appetite for tea continues ... Read moreThe post National Chai Day brings centuries of spice and tradition to the…
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Total News Sources28
Leaning Left7Leaning Right4Center16Last UpdatedBias Distribution59% Center
Bias Distribution
- 59% of the sources are Center
59% Center
L 26%
C 59%
15%
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