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Napa Valley Vintners: New campaign aims to respond to shifting consumption - Harpers Wine & Spirit Trade News

Summary by harpers.co.uk
Californian trade body Napa Valley Vintners (NVV) has announced its plans to launch a new three-year marketing campaign. The initiative seeks to respond to shifting wine consumption habits.
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harpers.co.ukharpers.co.uk

Napa Valley Vintners: New campaign aims to respond to shifting consumption - Harpers Wine & Spirit Trade News

Californian trade body Napa Valley Vintners (NVV) has announced its plans to launch a new three-year marketing campaign. The initiative seeks to respond to shifting wine consumption habits.

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harpers.co.uk broke the news on Monday, September 21, 2026.
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