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Cable News Network MS NOW Shuffles Schedule, Moving Stephanie Ruhle and Alicia Menendez to Daytime

Rebecca Kutler reshuffles MS NOW anchors and schedule to enhance midterm election coverage and address subscriber declines projected by S&P Global Intelligence.

  • On March 18, Rebecca Kutler, MS NOW president, unveiled a large daytime overhaul reassigning anchors including Stephanie Ruhle to 9 a.m.–11 a.m. and Ali Velshi to The 11th Hour, with changes effective in June.
  • Facing a shifting pay-TV market, MS NOW seeks to grow market share, build a subscription product, and position itself for the 2026 midterm elections and 2028 presidential cycle, Kutler said.
  • Kutler wrote that MS NOW staff can shift to new roles with comparable opportunities, and she predicted more people will work at MS NOW by the end of 2026.
  • Executives say MS NOW's overhaul is the channel's first since rebranding from MSNBC earlier this year, amid projected subscriber dips to 58.8 million in 2026.
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Cable news network MS NOW shuffles schedule, moving Stephanie Ruhle and Alicia Menendez to daytime

The cable news network MS NOW is shuffling its schedule, mostly in the daytime hours. The former MSNBC will give Stephanie Ruhle and Alicia Menendez two hour stints as anchors, starting in June.

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Adweek broke the news in on Wednesday, March 18, 2026.
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