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More than One in Three Adults Have Avoided Asking for Financial Help - in Fear of Being Judged
A poll of 2,000 Brits found 70% see a stigma around needing money, and 29% have asked friends or family for help.
A poll of 2,000 Brits found 70 per cent felt a stigma around needing additional money to get by, with 66 per cent believing financial difficulty is still seen as something to hide rather than discuss.
Financial worries take a toll on mental health, with respondents reporting stress and anxiety when faced with money problems, while 45 per cent delayed seeking help due to embarrassment.
Of those needing assistance, 57 per cent required help with bills and 46 per cent with the food shop, yet 22 per cent said they "would never do this," showing stigma's grip on access.
GroceryAid CEO Kieran Hemsworth said "finance-xiety" shouldn't be a taboo, while fin-influencer Megan Archer-Fox urged others to "drop the shame" after clearing £40,000 of credit card debt.
Last year, GroceryAid provided £4.6 million in grants to help workers make ends meet; 87 per cent of recipients agreed support is a lifeline, and 41 per cent felt more in control.