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Montreal’s transit agency says too expensive to display ‘Go Habs Go!’ before winter

Montreal's transit agency will reinstate the 'Go Habs Go!' message on buses during the winter signage update due to budget limits preventing earlier changes.

  • Montreal's transit agency removed the 'Go! Canadiens Go!' hockey slogan from bus displays and replaced it with 'Allez!' to appease Quebec's language watchdog.
  • The language office later gave the transit agency permission to use the English word 'go' to cheer on the city's NHL team.
  • However, the agency says updating over 1,000 buses with the original message before winter would be too expensive due to budget constraints.
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14 Articles

Winnipeg Free PressWinnipeg Free Press
+8 Reposted by 8 other sources
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Montreal's transit agency says too expensive to display 'Go Habs Go!' before winter

Breaking News, Sports, Manitoba, Canada

·Winnipeg, Canada
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Sportsnet broke the news in Canada on Friday, August 29, 2025.
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