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Forget Ray-Bans: The New Meta Oakley Smart Glasses May Interest some Users More

  • Meta and Oakley will jointly launch new smart glasses aimed at athletes on June 20, 2025, expanding Meta's wearable lineup.
  • This new release comes after the success of Meta’s initial smart glasses, which sold over two million units, and seems to be a strategic move in response to Google's recent introduction of Android XR.
  • The Oakley glasses will feature a central camera for reduced weight, track athletic data, and are developed with Luxottica, which owns both brands.
  • Meta has sold more than 2 million Ray-Ban glasses to date and aims to increase manufacturing to 10 million units per year by late 2026, reflecting strong market interest.
  • The Oakley launch signals Meta's effort to broaden market appeal before competitors like Google and Apple release new AI-powered AR glasses by 2026–2027.
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Mark Zuckerberg is now going to launch another new smart glasses, for which the company has partnered with a new company. This new company is Oakley. Oakley has posted a video on Instagram, in which the logos of Oakley and Meta have been used. This video has also been shared by Meta. Let's know about it.

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Meta has announced that it will unveil its new smart glasses designed for athletes, in collaboration with sports equipment brand Oakley, next Friday, June 20.

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Numerama broke the news in on Monday, June 16, 2025.
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