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Better Than Ray-Bans? Meta Could Unveil 'Hypernova' Glasses Next Month

Meta cuts the price of its display-equipped Hypernova smart glasses to $800 to boost early adoption and compete in the augmented reality market, Bloomberg reports.

  • Meta is scheduling the launch of its first display-equipped smart glasses, codenamed Hypernova, for September 2025.
  • The decision to launch stems from a shift in strategy to offer practical, affordable AR glasses following earlier plans for a $1000–$1400 price range.
  • Hypernova will feature a small display on the right lens, run a customized Android OS, use a Qualcomm chip, and be controllable via a neural wristband interpreting gesture commands.
  • Meta has reduced the starting price to about $800, aligning it with the iPhone 16, though styling and prescription lenses could increase costs, and the company will accept slimmer margins to boost adoption.
  • This launch marks Meta's practical entry into affordable AR eyewear, positioning Hypernova as a bridge to future devices and contrasting with Apple’s higher-priced Vision Pro that faced criticism for cost and content.
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Techmeme broke the news in California, United States on Sunday, August 17, 2025.
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