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Mercedes, Volkswagen deepen China localisation while cutting back in Germany
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Mercedes, Volkswagen deepen China localisation while cutting back in Germany
Germany’s automotive industry is confronting a structural squeeze that reaches beyond falling vehicle sales. Competition in China is weakening a major source of earnings, while high domestic costs make it harder to finance the investments needed to remain competitive. Manufacturers and suppliers are consequently reassessing where they develop technology, build vehicles and maintain engineering capacity. For years, German carmakers benefited from…
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