Marriott Takes over Management of Maui Resort Ahead of St. Regis Rebrand

Marriott takes over management of Maui resort ahead of St. Regis rebrand

The Resort at Kapalua Bay joined the Marriott Bonvoy program, and a St. Regis rebrand is planned for 2027.

Marriott Signs Agreement to Rebrand Hawaii Resort as St. Regis

BETHESDA, Maryland—Marriott International announced that it has signed an agreement with Kemmons Wilson Hospitality Partners (“KWHP”) to bring The Resort at Kapalua Bay, a luxury oceanfront resort located on Maui’s northwest coast, into the company’s luxury portfolio. This agreement expands Marriott’s offerings in Hawaii, with around 30 open properties and six in the pipeline. Working with KWHP, Marriott has assumed management of the hotel’s ope…

The Resort At Kapalua Bay In Maui Joins Marriott, Will Become St. Regis In 2027

The St. Regis brand is making a comeback to Hawaii, with the conversion of a property that has huge accommodations… The Resort at Kapalua Bay joining St. Regis brand Marriott has signed an agreement with Kemmons Wilson Hospitality Partners to have the Resort at Kapalua Bay join Marriott’s portfolio. So, how soon is this all happening? Marriott’s management of the hotel has started as of March 14, 2026, without belonging to any particular Marriot…

Marriott International Signs Agreement to Bring St. Regis Hotels & Resorts to Kapalua Bay, Hawai’i

Marriott International, Inc. today announced it has signed an agreement with Kemmons Wilson Hospitality Partners to bring The Resort at Kapalua Bay, a luxury oceanfront resort located on Maui’s northwest coast, into the company’s leading luxury portfolio. Working with KWHP, Marriott has assumed management of the hotel’s operations and continues to welcome guests to the remarkable resort as it undergoes the conversion. Following the completion of…