Mark Zuckerberg once suggested spinning out Instgram as a solution to its 'cannibalization' of Facebook

Meta's hidden battle: Exec emails reveal the strain between Instagram and Facebook

Meta uses public Instagram and Facebook photos to train its AI modelsAnadoluInstagram and Facebook have a bit of a sibling rivalry that Mark Zuckerberg had to navigate.Emails and other documents from Meta reveal how Instagram started to "cannibalize" Facebook.The documents are part of the FTC's antitrust lawsuit against Meta.Every family has some drama, and Meta's has been coming to light through the release of court documents in recent days.In …

Mark Zuckerberg once suggested spinning out Instgram as a solution to its 'cannibalization' of Facebook

According to an internal email, Mark Zuckerberg once suggested spinning out Instgram as solution to its 'cannibalization' of Facebook.

Zuckerberg feared Instagram would cannibalise Facebook, Meta emails show

Internal communications from Meta CEO Mark Zuckerberg have emerged as central evidence in the ongoing antitrust trial brought against Meta Platforms Inc. by the U.S. Federal Trade Commission (FTC). The messages, presented in court, reveal Zuckerberg's deep concerns over the risk that Instagram's growth could cannibalise Facebook, potentially leading to the "network collapse of the more engaging and profitable product." The emails, dated May 2018…

Zuckerberg Once Considered Spinning Off Instagram to Address Facebook Cannibalization

What to knowMark Zuckerberg once proposed spinning out Instagram to address concerns about it drawing users away from Facebook.This suggestion came to light through internal emails revealed during an antitrust trial involving Meta.The idea was considered as a solution to the 'cannibalization' of Facebook's user base by Instagram.The discussion highlights Meta's internal debate over managing competition between its own platforms.Internal emails f…

Mark Zuckerberg once suggested spinning out Instagram as a solution to its ‘cannibalization’ of Facebook

In an internal email surfaced as part of the Meta antitrust trial, Meta CEO Mark Zuckerberg fretted about the potential that the company's Instagram acquisition may cannibalize Facebook. Were that to happen, it could lead to the "network collapse of the more engaging and profitable product," a worried Zuckerberg told other Meta executives in a [ . . . ]