US EditionMark Cuban claims companies like Target, Bud Light going 'woke' is just 'good business'
- Mark Cuban, owner of the Dallas Mavericks, believes that corporations embracing the "woke" ideology are engaging in good business and that diversity is crucial.
- Cuban believes consumers' outrage towards these companies will be short-lived and that most customers will return to the brands they've traditionally patronized.
- However, the people boycotting Target and Bud Light are not boycotting the hiring practices of those companies. They're boycotting those companies' efforts to promote and validate a gender ideology movement that runs counter to most of their values.
8 Articles
8 Articles
Mark Cuban claims going 'woke' is good for business: 'People want to do business with companies that care about their customers'
Several years ago, some in social media began using the ominous phrase "go woke, go broke," warning major corporations that promoting leftist ideologies, especially regarding race and gender, will cause their profits to tank. However, billionaire business tycoon Mark Cuban doesn't buy it. In fact, he recently argued that going "woke" is actually "good business."On Sunday, the owner of the Dallas Mavericks and the star of the hit TV series "Shark…
Mark Cuban Says Companies Going 'Woke' Is 'Good Business'
Billionaire businessman Mark Cuban, the owner of the Dallas Mavericks, has claimed that it is “good for business” for companies like Anheuser-Busch and Target to go “woke.” In an interview with the Pittsburgh Post-Gazette on June 11, the “Shark Tank” judge said that the majority of consumers want to do business with companies that “care about their customers” and that, ultimately, CEOs know it’s beneficial to cater to customers and their various…
Mark Cuban claims companies like Target, Bud Light going ‘woke’ is just ‘good business’
Billionaire "Shark Tank" star Mark Cuban said companies embracing "woke" ideology is just "good business," pushing back against those who say it's adversely affecting their bottom lines.
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