Man United Hire F1 Guru Who Has Never Worked in Football to Lead Data Department

Man United hire F1 guru who has never worked in football to lead data department

Manchester United have hired a key figure from Mercedes

Man Utd hires Formula One guru as ‘director of data’ – Northern Financial Review

Manchester United plc said Mike Sansoni has joined the club as director of data, following 11 years with the Mercedes-AMG Petronas Formula One team, where he was most recently senior performance engineer and contributed to eight world championship-winning seasons. “Reporting to Omar Berrada, chief executive, Sansoni will be responsible for transforming the club’s capabilities in data and artificial intelligence, drawing on his experience in mac…

United Hire Guru With No Football Experience To Lead Data Dept

Manchester United have reportedly hired a Formula One serial champion as their new data expert in an attempt to harness AI to change their fortunes. Mike Sansoni, who spent 11 years at Mercedes F1 and helped the team win eight world championships, has joined United as director of analytics. According to The Irish Independent, Sansoni, Mercedes’ senior performance engineer and first-time football employee, takes Dominic Jordan’s place after he le…

Manchester United makes key appointments

Mike Sansoni and Kirstin Furber join the club as directors.