Asda shoppers left fuming at major change affecting millions of customers
- Asda announced it will end its Blue Light Card discount partnership for NHS, emergency workers, and military personnel on May 27, 2025.
- The partnership, started during the Covid pandemic to support frontline workers, has lasted five years but is now ending amid shifts in Asda's customer strategy.
- Blue Light Card members previously received discounts on fresh produce and other products, including a reduction from 10% to 5% in April 2024 before the full withdrawal.
- An Asda representative stated that any accounts connected prior to this cutoff will maintain access to the special member benefits until 11:59 PM on May 27, 2025, after which these benefits will end.
- The decision sparked widespread criticism from shoppers concerned about rising living costs, with some expressing intent to stop shopping at Asda as a result.
Insights by Ground AI
Does this summary seem wrong?
11 Articles
11 Articles
All
Left
4
Center
2
Right
3
Asda shoppers 'very disappointed' as it axes discount card for millions for customers - The Mirror
Asda shoppers currently get 5% off fresh food, including meat, fish, fruit and vegetables, fresh fruit juice and smoothies, dairy and bakery products - but this discount will end on May 27
·London, United Kingdom
Read Full ArticleCoverage Details
Total News Sources11
Leaning Left4Leaning Right3Center2Last UpdatedBias Distribution44% Left
Bias Distribution
- 44% of the sources lean Left
44% Left
L 44%
C 22%
R 33%
Factuality
To view factuality data please Upgrade to Premium