General Mills Removes Artificial Colors From All Its US Cereals
The company said 90% of its U.S. retail products are now free of artificial dyes as it shifts to fruit- and vegetable-based colors.
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Lucky Charms and Trix go au naturel as General Mills ditches artificial colors - WXXV News 25
By DEE-ANN DURBIN General Mills said Wednesday it has removed artificial colors from all its U.S. cereals, including Lucky Charms and Trix. The Minneapolis company has shifted to fruit- and vegetable-based dyes as well as colors derived from spices like turmeric and paprika to give its cereals their customary bright colors. “This achievement reflects how we are evolving with consumer needs while...
'MAHA' wins big: General Mills eliminates artificial dyes from all U.S. cereals
General Mills has announced that its cereals in the United States are now completely free of artificial colors, joining the growing list of food and snack manufacturers aligning with Health and Human Services (HHS) Secretary Robert F. Kennedy Jr.’s “Make America Healthy Again” mission.
MAHA Notches Another Win In America’s Cereal Aisle
The Make America Healthy Again (MAHA) movement scored another win this week when global food company General Mills announced it has ditched dyes from its cereal, including Lucky Charms and Trix. The company said on Wednesday that all of its cereals are now made without artificial colors and that 90% of its U.S. retail products have transitioned away from synthetic dyes. Other popular dye-free cereals from General Mills include Cheerios, Cinnamon…
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